Rhode Island FC continues to accelerate preparations for its inaugural 2024 season in USL Championship. The club announced today that Sabine Feldmann has joined the team’s front office as Chief Marketing Officer.
“Sabine Feldmann has nearly three decades of experience building, launching, and representing brands. Her passion for creating authentic connections with customers will be a vital part of our ongoing effort to establish USL’s most loyal fanbase and supporter network,” said Brett Luy, President of Rhode Island FC. “Sabine blends marketing expertise with local knowledge, and her team will play an important role as we build the Rhode Island FC roadmap to bring trophies to the Ocean State.”
“Rhode Island FC is a team for all Rhode Island, and I am so excited to have the opportunity to tell our story,” said Sabine Feldmann, Chief Marketing Officer for Rhode Island FC. “A professional sports team is a source of pride and inspiration for local communities. My team and I will create a culture of transparency and connection that puts fans at the center of everything we do. I cannot wait to get to work and begin introducing this team to the entire state of Rhode Island.”
Feldmann previously served as president of KTP Advisors, a Newport-based boutique strategic agency with a specialization in health benefits. As president, she oversaw the agency’s sales and marketing efforts and led all aspects of the company’s brand positioning. Feldmann has a proven track record supporting consumer brands as an advertising executive for some of the country’s most iconic media properties, including Teen Vogue, Cosmopolitan, and The Guardian.
Feldmann will oversee Rhode Island FC’s external communications operation, including marketing, community engagement and public relations. Her team will work closely with community partners and supporter networks to build authentic connections with local communities.
Feldmann was born in Germany and is a lifelong soccer fan. She earned her bachelor’s degree in marketing from NYU’s Stern School of Business and has an MBA in marketing and strategic management from The Wharton School. After spending the first 20+ years of her career in New York City, she moved to Newport in 2017. She currently lives in Portsmouth, Rhode Island.